Madame Yevonde

January 22nd, 2009

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I love coming across groundbreaking female artists from the past, it’s so refreshing and inspiring!

By 1921 Madame Yevonde had become a well-known and respected portrait photographer. In the early 1930s, Yevonde began experimenting with colour photography. The introduction of colour photography was not universally popular; indeed photographers and public alike were so used to black-and-white pictures that early reaction to the new process tended toward the hostile. Yevonde, however, was hugely enthusiastic about it and spent countless hours in her studio experimenting with how to get the best results.

Her use of color, subject matter, and style influence can still be seen today. The following are all from the 1930’s!

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Isn’t she lovely? I want to make friends with her & lie around and read together!

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More images here!

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